Serial Number: 77004257

Reg Number: 3292400

Word Mark: THE WORLD'S GREATEST TOY STORE

Goods and Services: IC 035. US 100 101 102. G & S: Retail store and on-line retail store services all featuring toys, games, playthings, furniture, clothing, outdoor toys, play sets, sandboxes, outdoor play sets, sporting goods and equipment, roller skates, in-line skates, toy cars, toy race tracks, toy action figures and play sets, puzzles, dolls, doll accessories, plush toys, educational toys, microscopes, telescopes, binoculars, science experiment kits, nature kits, magic sets, remote control vehicles and toys; retail store and on-line retail store services all featuring dress-up sets, Halloween costumes, books, cassettes, videos, CDs, DVDs, computer and video games, computer and video game consoles and accessories, home and car electronics, baby safety items, baby monitors, humidifiers, vaporizers, laundry detergent, baby food and formula, food, beverages, utensils and accessories; retail store and on-line retail store services all featuring diapers, medicine, skin and hair care products, bedding and room decor, safety gates, safety night lights, rear view mirror attachments, car seats, high chairs, step stools, booster seats, carriages and strollers; retail store and on-line retail store services all featuring bicycles, tricycles, toy motorized vehicles, playpens, portable playpens, play yards and beds for children, bed linen, comforters, pillow cases, rugs, wall paper, swings & bouncers, diaper bags & carriers, bath products and bibs; retail store and on-line retail store services all featuring, pens, paper, crayons, stationery, school supplies, artist supplies, knapsacks, school bags, sports bags, gift cards and gift wrap; gift registry services. FIRST USE: 20061029. FIRST USE IN COMMERCE: 20061029

Mark Drawing Code: (4) STANDARD CHARACTER MARK

Filing Date: 09/21/2006

Current Basis: 1A

Original Filing Basis: 1B

Owner: (REGISTRANT) Geoffrey, Inc. CORPORATION DELAWARE One Geoffrey Way Wayne NEW JERSEY 07470

(LAST LISTED OWNER) GEOFFREY, LLC LIMITED LIABILITY COMPANY DELAWARE ONE GEOFFREY WAY WAYNE NEW JERSEY 07470

Attorney of Record: Timothy D. Pecsenye

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "TOY STORE" APART FROM THE MARK AS SHOWN

Type of Mark: SERVICE MARK

Register: June 19, 2007

Live/Dead Indicator: LIVE

SiteNo: 78749