Serial Number: 78303504

Word Mark: SMARTSOURCE BIG GAME EXTRAVAGANZA

Goods and Services: (ABANDONED) IC 035. US 100 101 102. G & S: Advertising agencies, namely promoting the services of those in the following industries-- appliances/electronic, automotive, childcare, clothing and accessories, collectibles, communications, computer technology, desk/office supplies, education/employment, financial services, full service restaurant, gifts/mail order foods, greeting cards, home furnishings, lottery, medical service, memberships/groups, packaged-goods personal care, packaged-goods health care, packaged-goods shelf stable grocery, packaged-goods refrigerated foods, packaged-goods frozen foods, packaged-goods household and general merchandise, personalize products, publishing/entertainment, public service/utility, quick service restaurants, retail service, retail store, toys/sporting goods, travel/resort, through the distribution of printed, audio and video promotional materials and by rendering sales promotion advice; preparing and placing advertisements for others; rental of advertising space. FIRST USE: 20030624. FIRST USE IN COMMERCE: 20030624

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 01.01.03 - Star - a single star with five points
01.01.10 - Stars, three or more; Three or more stars
26.03.02 - Ovals, plain single line; Plain single line ovals
26.03.04 - Ovals with two breaks or divided in the middle
26.03.05 - Ovals made of broken or dotted lines
26.03.08 - Letters, numerals or punctuation forming the perimeter of an oval or bordering the perimeter of an oval; Ovals having letters or numerals as a border; Ovals having punctuation as a border
26.03.11 - Letters, numerals, punctuation, geometric figures, objects, humans, plants or animals comprising an oval; Ovals comprised of animals; Ovals comprised of geometric figures; Ovals comprised of humans; Ovals comprised of letters or numerals; Ovals comprised of plants; Ovals comprised of punctuation
26.03.21 - Ovals that are completely or partially shaded

Filing Date: 09/22/2003

Current Basis: 1A

Original Filing Basis: 1A

Owner: (APPLICANT) News America Marketing Properties, Inc. CORPORATION DELAWARE 303 E. Wacker Drive Chicago ILLINOIS 60601

Attorney of Record: Michelle V. Francis

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "BIG GAME" APART FROM THE MARK AS SHOWN

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: DEAD

Prior Registrations: 2643018;2750534

SiteNo: 254405