Serial Number: 85648558

Word Mark: SANTA CRUZ WARRIORS W

Goods and Services: IC 041. US 100 101 107. G & S: Entertainment and educational services in the nature of ongoing television and radio programs in the field of basketball and rendering live basketball games and basketball exhibitions; the production and distribution of radio and television shows featuring basketball games, basketball events and programs in the field of basketball; conducting and arranging basketball clinics and camps, sports coaches' clinics and camps, dance team clinics and camps and basketball games; entertainment services in the nature of personal appearances by a costumed mascot and dance team at basketball games and exhibitions, clinics, camps, promotions, and other basketball-related events, special events and parties; fan club services; entertainment services, namely, providing a website featuring non-downloadable multimedia material in the nature of television highlights, interactive television highlights, video recordings, video stream recordings, interactive video highlight selections, radio programs, radio highlights, and audio recordings in the field of basketball; providing news and information in the nature of statistics and trivia in the field of basketball; on-line non-downloadable games, namely, computer games, video games, interactive video games, action skill games, arcade games, adults' and children's party games, board games, puzzles, and trivia games; electronic publishing services, namely, publication of magazines, guides, newsletters, coloring books, and game schedules of others on-line through the Internet, all in the field of basketball; providing an online computer database in the field of basketball

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 24.03.04 - Tridents
26.01.18 - Circles, three or more concentric; Concentric circles, three or more; Three or more concentric circles
26.01.21 - Circles that are totally or partially shaded.
27.03.05 - Objects forming letters or numerals

Filing Date: 06/11/2012

Current Basis: 1B

Original Filing Basis: 1B

Owner: (APPLICANT) NBA Development League, LLC LIMITED LIABILITY COMPANY DELAWARE 100 Plaza Drive Secaucus NEW JERSEY 07094

Attorney of Record: Anil V. George

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "SANTA CRUZ" APART FROM THE MARK AS SHOWN

Description of Mark: Color is not claimed as a feature of the mark. The mark consists of the words "SANTA CRUZ WARRIORS", a stylized design of the letter "W" and a circle. The design of the letter "W" appears in the form of a trident and is situated within the circle.

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 357