PURITY MADE SIMPLE PURITY IS NATURAL. WE COME INTO THIS WORLD WITH ALL THE RIGHT INSTINCTS. WE ARE INNOCENT, AND THEREFORE PERCEIVE THINGS AS THEY SHOULD BE, RATHER THAN HOW THEY ARE. OUR CONSCIENCE IS CLEAR, OUR HANDS ARE CLEAN, AND THE WORLD AT LARGE IS TRULY BEAUTIFUL. IT IS AT THIS TIME WE FEEL MOST BLESSED. TO BEGIN FEELING YOUNG AGAIN, WE MUST BEGIN WITH THE MOST BASIC STEP OF ALL; THE DAILY RITUAL OF CLEANSING.
Serial Number: 77764234
Reg Number: 3862603
Word Mark: PURITY MADE SIMPLE PURITY IS NATURAL. WE COME INTO THIS WORLD WITH ALL THE RIGHT INSTINCTS. WE ARE INNOCENT, AND THEREFORE PERCEIVE THINGS AS THEY SHOULD BE, RATHER THAN HOW THEY ARE. OUR CONSCIENCE IS CLEAR, OUR HANDS ARE CLEAN, AND THE WORLD AT LARGE IS TRULY BEAUTIFUL. IT IS AT THIS TIME WE FEEL MOST BLESSED. TO BEGIN FEELING YOUNG AGAIN, WE MUST BEGIN WITH THE MOST BASIC STEP OF ALL; THE DAILY RITUAL OF CLEANSING.
Goods and Services: IC 003. US 001 004 006 050 051 052. G & S: Skin cleansers. FIRST USE: 20030430. FIRST USE IN COMMERCE: 20030430
Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS
Design Search Code: 19.09.03 - Bottles, jars or flasks with straight, vertical sides; Flasks with straight or vertical sides; Jars with straight or vertical sides
26.11.21 - Rectangles that are completely or partially shaded
Filing Date: 06/19/2009
Current Basis: 1A
Original Filing Basis: 1A
Description of Mark: Color is not claimed as a feature of the mark. The mark consists of product trade dress comprising labeling on the product container or packaging of a minimalistic and simplistic motif, the labeling including the word "purity" in lowercase font and in large bold block letters, the words "made simple" in all lowercase font and in smaller bold block letters immediately underneath "purity", and with text underneath the words "purity made simple", such text being in lowercase letters smaller than the word "purity", such text describing a theme, significance or meaning associated with the word "purity" rather than the characteristics or features of the goods, such text including the following poetry: "purity is natural. we come into this world with all the right instincts. we are innocent, and therefore perceive things as they should be, rather than how they are. our conscience is clear, our hands are clean, and the world at large is truly beautiful. it is at this time we feel most blessed to begin feeling young again, we must begin with the most basic step of all; the daily ritual of cleansing".
Type of Mark: TRADEMARK
Register: PRINCIPAL-2(F)
Live/Dead Indicator: LIVE
Prior Registrations: 3151231
SiteNo: 85505