Serial Number: 85355407

Reg Number: 4174159

Word Mark: PRINOVA

Goods and Services: IC 009. US 021 023 026 036 038. G & S: Computer software, namely, computer software for managing and measuring marketing messages across customer touch points; computer software for managing and measuring paper-based marketing messages; computer software for managing and measuring electronic document marketing messages; computer software for managing and measuring e-mail marketing messages; computer software for managing and measuring web-based messages; computer software for managing and measuring voice messages, such as voice messages originating from call centers; electronic publications, namely, electronic pamphlets, brochures and manuals featuring computer software for managing and measuring marketing messages across customer touch points, paper-based marketing messages, electronic document marketing messages, e-mail marketing messages, web-based messages, and voice messages, such as voice messages originating from call centers all for use with the aforementioned goods provided on electronic media enclosed with the wares. FIRST USE: 20071207. FIRST USE IN COMMERCE: 20071207

IC 042. US 100 101. G & S: Computer, consulting, support and programming services, namely, software programming and customization, architecture, design, engineering, programming, quality assurance, testing and support of implemented messaging software and related software applications; computer consultation services in the field of messaging architecture, design, installation, implementation, configuration, integration and operation. FIRST USE: 19981001. FIRST USE IN COMMERCE: 19981001

Mark Drawing Code: (4) STANDARD CHARACTER MARK

Filing Date: 06/24/2011

Current Basis: 1A

Original Filing Basis: 1A

Owner: (REGISTRANT) Prinova, Inc. CORPORATION CANADA 155 University Avenue, Suite 207 Toronto CANADA M5H3B7

Attorney of Record: Lisa M. Martens

Type of Mark: TRADEMARK. SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 98315