Serial Number: 85108502

Reg Number: 3957196

Word Mark: PREK KINDERGARTEN 1 2 3 4 5 6 7 8 9&10 11&12 RTM 2Y 1G 2G 1B 2B IR 2R WT BK OR PU 1BR 2BR SI GL

Goods and Services: IC 016. US 002 005 022 023 029 037 038 050. G & S: Printed instructional, educational and teaching materials for school administrators, teachers and adults to conduct a reading program and to teach reading to students from pre-kindergarten through secondary school; printed educational materials, namely a series of books in the field of fiction, history, geography, art, music, government, politics, sports, entertainment, math and science. FIRST USE: 20100501. FIRST USE IN COMMERCE: 20100501

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 26.09.14 - Squares, three or more; Three or more squares
26.09.21 - Squares that are completely or partially shaded
26.11.01 - Rectangles as carriers or rectangles as single or multiple line borders
26.11.14 - Rectangles (three or more rectangles); Three or more rectangles

Filing Date: 08/16/2010

Current Basis: 1A

Original Filing Basis: 1A

Owner: (REGISTRANT) American Reading Company CORPORATION PENNSYLVANIA 201 S. Gulph Road King of Prussia PENNSYLVANIA 19406

Attorney of Record: Camille M. Miller

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "PRE-KINDERGARTEN" AND "KINDERGARTEN" APART FROM THE MARK AS SHOWN

Description of Mark: The color(s) yellow, green, blue, red, white, black, orange, purple, brown, silver and gold is/are claimed as a feature of the mark. The mark consists of the design of 12 rectangles appearing over 16 rectangles with wording in each rectangle. The upper left orange rectangle contains the wording "PREK" in black lettering and appears above the wording "RTM" in white lettering within a purple rectangle. To the right, the wording "KINDERGARTEN" in black lettering within an orange rectangle appears over the wording "2Y" in black lettering flanked by two small black rectangles all within a yellow rectangle to the left of the wording "1G" in black lettering within a green rectangle. To the right, the number "1" in black within an orange rectangle appears above the wording "2G" in black flanked by two rectangles in black within a green rectangle to the left of the wording "1B" in white within a blue rectangle to the left of the wording "2B" in white flanked by two black rectangles within a blue rectangle. To the right, the number "2" in black within an orange rectangle appears over the wording "1R" in black within a red rectangle to the left of the wording "2R" in black flanked by black rectangles within a red rectangle. To the right, the number three in black within an orange rectangle appears over the wording "WT" in black within a silver rectangle. To the right, the number "4" in black within an orange rectangle appears over the wording "BK" in white within a black rectangle. To the right, the number "5" in black appears over the wording "OR" in black within an orange rectangle. To the right, the number "6" in black within an orange rectangle appears over the wording "PU" in white within a blue rectangle. To the right, the number "7" in black within an orange rectangle appears over the wording "1BR" in black within a brown rectangle. To the right, the number "8" in black appears over the wording "2BR" in black flanked by two black rectangles within a brown rectangle. To the right, the wording "9 & 10" in black within an orange rectangle appears over the wording "SI" in black within a silver rectangle. To the right, the wording "11 & 12" in black within an orange rectangle appears over the wording "GI" in black within a gold rectangle.

Type of Mark: TRADEMARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

Prior Registrations: 3263891

SiteNo: 2064