Serial Number: 77800909

Word Mark: OLIVIA

Goods and Services: IC 009. US 021 023 026 036 038. G & S: Musical sound recordings in the form of phonograph records, discs, CDs, CD-ROMs, laser discs and tapes; video recordings in the form of discs and DVDs containing animated entertainment programs for children; computer games; calculators; computer software for the display, organization, transmission, reception or searching of educational or entertainment information; video games for use with television receivers; downloadable digital music, sound files, images and texts provided by telecommunications networks by online delivery and by way of the Internet and the world wide web; downloadable electronic publications in the nature of fictional books and stories featuring a piglet character; interactive computer software for playing computer games and for educating children; computer games recorded on CD-ROM; video and computer game programs; video game discs; downloadable digital music provided from the Internet; downloadable digital music provided from MP3 Internet websites; stereo headphones; accessories for computers, namely, mouse pads and computer mouse devices, but excluding video monitors; sunglasses, eyeglasses, sun visors, and cases and bags adapted therefor; cameras, camera accessories, namely, cases for cameras, bags for cameras and camera straps; binoculars, telescopes; safety apparatus and appliances, all for protection against accident or injury, namely, vehicle breakdown warning lamps; swimming aids, namely, life vests, swimming goggles, nose clips, and swim floats for safety purposes; snorkels; compasses; magnets, including refrigerator magnets; downloadable screensaver software, computer monitor wallpaper images, and ringtones; cases for mobile telephones and MP3 players, covers for mobile telephones and MP3 players; cases adapted for storing compact discs. karaoke equipment excluding video monitors; all of the foregoing associated with a story book and animated children's piglet character

IC 025. US 022 039. G & S: Footwear, headwear; clothing for men, women and children, namely, shirts, t-shirts, polo shirts, sweatshirts, jogging suits, trousers, jeans, pants, shorts, hosiery, tank tops, hooded tops, fleece tops, cloth bibs, skirts, blouses, tunics, dresses, suspenders, sweaters, jackets, coats, waistcoats, rainwear, raincoats, snow suits, ties, robes, hats, caps, sun visors and swimming caps, belts, scarves, gloves, mittens, braces, nightwear, sleepwear, lingerie, underwear, sarongs; gilets; socks, stockings, boots, shoes, cross trainer shoes, sneakers, sandals, booties, slippers, slipper socks; swimwear; Halloween costumes; masquerade costumes, namely, fancy dress costumes and children's character costumes; articles of thermal clothing, namely, thermal underwear; all of the foregoing associated with a story book and animated children's piglet character

IC 041. US 100 101 107. G & S: Entertainment services in the nature of live-action, comedy, drama and/or animated television programs; theatrical performances both animated and live action; publication of printed matter and multimedia recording publishing services; arranging and conducting exhibitions, shows, and tours, featuring live action, comedy and drama all for entertainment purposes; education and entertainment services provided via a global computer network, namely, comedy, drama and/or animated television programs; providing information in the fields of education and entertainment provided online from a computer database or the Internet; providing non-downloadable electronic games provided via a global computer network; providing online non-downloadable electronic publications in the nature of books, magazines, journals, periodicals, comics and activity books in the field of children's fiction; online publication of electronic books and journals; providing non-downloadable interactive multi-player computer games via the Internet and electronic communication networks; amusement and theme park services; outdoor and indoor live theatrical events, featuring children's fictional characters, all of the foregoing associated with a story book and animated children's piglet character

Mark Drawing Code: (4) STANDARD CHARACTER MARK

Filing Date: 08/10/2009

Current Basis: 1B;44E

Original Filing Basis: 1B;44D

Owner: (APPLICANT) Ian Falconer Ink Unlimited, Inc. CORPORATION NEW YORK 200 Park Avenue South New York NEW YORK 10003

Attorney of Record: William H. Brewster

Description of Mark: Color is not claimed as a feature of the mark.

Type of Mark: TRADEMARK. SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 279587