Serial Number: 76641311

Word Mark: MERMAIDIA

Goods and Services: (ABANDONED) IC 028. US 022 023 038 050. G & S: TOYS, GAMES, PLAYTHINGS, NAMELY, TOY FIGURES, PLAY FIGURES, ACTION FIGURES, DOLLS, DOLL CLOTHING, DOLL STYLING HEADS, TOY VEHICLES, TOY VEHICLE TRACK SETS, AND PLAYSETS, ACCESSORIES AND CASES FOR ALL OF THE FOREGOING; BOARD GAMES, CARD GAMES, MEMORY GAMES, PARLOR GAMES, ACTION SKILL GAMES, ARCADE GAMES, LCD GAME MACHINES, ELECTRONIC HAND-HELD GAMES, PUZZLES; EQUIPMENT SOLD AS A UNIT FOR PLAYING BOARD GAMES, CARD GAMES AND MEMORY GAMES; ELECTRONIC EDUCATIONAL GAME MACHINES; PLUSH TOYS, STUFFED TOYS, BENDABLE TOYS, BATH TOYS, CHILDREN S MULTIPLE ACTIVITY TOYS, CONSTRUCTION TOYS, DRAWING TOYS, ELECTRIC ACTION TOYS, FANTASY CHARACTER TOYS, INFANT TOYS, INFLATABLE TOYS, MECHANICAL TOYS, MUSICAL TOYS, POP UP TOYS, PULL TOYS, PUSH TOYS, RIDE-ON TOYS, SAND TOYS, SQUEEZE TOYS, TALKING TOYS, LEVER ACTION TOYS, WIND-UP TOYS, TOY BOXES, TOY FURNITURE, PUPPETS, CHILDREN S PLAY COSMETICS, CHRISTMAS TREE DECORATIONS, JUMP ROPES, SPORT BALLS, BALLOONS, YO-YOS, FLYING DISKS, KITES

(ABANDONED) IC 041. US 100 101 107. G & S: ENTERTAINMENT SERVICES, NAMELY, PROVIDING ONLINE GAMES, ONLINE CONTESTS AND ONLINE PRODUCT TRIVIA ABOUT GAMES AND TOYS, INTENDED FOR CONSUMERS OF ALL AGES; EDUCATION AND ENTERTAINMENT SERVICES, NAMELY, PRODUCTION AND DISTRIBUTION OF VIDEO, FILM AND TELEVISION PROGRAMS; ENTERTAINMENT SERVICES, NAMELY, PRODUCTION, TOURING AND PRESENTATION OF LIVE THEATRICAL PLAYS, LIVE THEATRICAL PERFORMANCES, AND LIVE MUSICALS

Mark Drawing Code: (4) STANDARD CHARACTER MARK

Filing Date: 06/21/2005

Current Basis: 1B

Original Filing Basis: 1B

Owner: (APPLICANT) MATTEL, INC. CORPORATION DELAWARE 333 Continental Boulevard El Segundo CALIFORNIA 902455012

Attorney of Record: Michael Moore

Type of Mark: TRADEMARK. SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: DEAD

SiteNo: 132937