Serial Number: 86026928

Word Mark: M COUNT DOWN

Goods and Services: IC 035. US 100 101 102. G & S: Advertising and commercial information services, via the internet; Television advertising; Advertising agencies; Rental of advertisement space and publicity material; Organizing exhibitions for commercial or advertising purposes; Marketing services; Consulting services in the field of advertising; Talent agency services, namely, business management of performing artists; Retail convenience stores; Retail store services featuring cosmetics; Retail store services featuring clothing; Retail store services featuring musical instruments; Retail store services featuring books; Retail store services featuring audio recordings

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 26.05.15 - Four or more triangles; Triangles - four or more
26.05.16 - Triangles touching or intersecting
26.11.21 - Rectangles that are completely or partially shaded
26.15.12 - Polygons with bars, bands and lines
26.15.20 - Polygons inside one another

Filing Date: 08/02/2013

Current Basis: 1B;44D

Original Filing Basis: 1B;44D

Owner: (APPLICANT) CJ E&M Corporation CORPORATION REPUBLIC OF KOREA CJ E&M Center, 66, Sangamsan-ro, Mapo-gu Seoul REPUBLIC OF KOREA

Attorney of Record: Mark J. Liss

Description of Mark: The color(s) white, black, pink, gray, and blue is/are claimed as a feature of the mark. The mark consists of three rows of centered wording, with the top row consisting of a stylized letter "M" appearing in white in the center of a black rectangular shape with rounded corners. The second row consists of the stylized word "COUNT" appearing in white within a black rectangular shape with gray lines running horizontally behind the word "COUNT". Appearing in the center of the letter "N" of the word "COUNT" is a graphic element resembling a hexagon consisting of five equal triangular shaped segments with the sixth piece missing. The left portion of the hexagon consists of a pink triangle on top of a downward facing gray triangle. The right portion of the hexagon consists of a blue triangle on top of a downward facing white triangle. In the top center of the hexagon is a downward facing white triangle on top of the missing segment that is simply black. The third row consists of the stylized word "DOWN" appearing in white within a black rectangular shape with gray lines running horizontally behind the word "DOWN". There is gray shading appearing in all of the three rows of wording shown in white. Surrounding each row of wording, in varying degrees of thickness, is a border of white, pink and black. Within the border surrounding the bottom of the first row are two triangular shaped graphic elements, with the one on the left appearing in black and the one on the right appearing in black and white. Within the border surrounding the bottom of the second row are two blue triangular shaped graphic elements. Between the third row and the bottom border appears a triangle outlined in black. This triangle is divided into three graphic elements consisting of a large pink triangular shape to the left, a smaller white triangular shape to the right and a blue rectangular shape outlined in black separating the two. Behind the entire design consisting of the three rows of wording and borders appear graphic elements resembling triangular shaped points of stars in blue, gray, pink, white and black with various shading in each.

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 44