Serial Number: 85378396

Reg Number: 4163622

Word Mark: M

Goods and Services: IC 035. US 100 101 102. G & S: Advertising and marketing agency services; branding services, namely, consulting, development, management and marketing of brands for others; market research and analysis; public relations services; media research and consultation services, namely, media-related market research and providing consulting services in the field of facilitating the planning, buying, and selling of media; planning media space and time, namely, media planning in the nature of advising the client on the correct times and stations to advertise based on media analysis of the market for that media; negotiating and buying advertising, media space and media time, namely, negotiation of commercial transactions for others in the fields of media time, advertising space, and advertising and procurement in the nature of purchasing advertising, advertising space and time on various media networks for advertising purposes; advertising and promotional services, namely, preparing and placing advertisements for others; interactive and digital advertising services; email marketing, namely, direct marketing via e-mail, advertising via e-mail; direct response marketing and advertising services; event marketing, namely, promoting the special events of others; recruitment advertising agency services; sales promotion services, namely, promoting the goods and services of various industries through the distribution of promotional materials and by rendering sales promotion advice; sports and entertainment sponsorship marketing services, namely, providing sponsorship-related advertising and promotion services in the field of sports and entertainment. FIRST USE: 20100920. FIRST USE IN COMMERCE: 20100920

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 26.19.04 - Cubes (geometric)

Filing Date: 07/22/2011

Current Basis: 1A

Original Filing Basis: 1A

Owner: (REGISTRANT) McKinney & Silver LLC LIMITED LIABILITY COMPANY DELAWARE 318 Blackwell Street Durham NORTH CAROLINA 27701

(LAST LISTED OWNER) MCKINNEY VENTURES LLC LIMITED LIABILITY COMPANY DELAWARE 318 BLACKWELL STREET SUITE 200 DURHAM NORTH CAROLINA 27701

Attorney of Record: Jeffrey C. Katz

Description of Mark: The color(s) red and white is/are claimed as a feature of the mark. The mark consists of a white stylized letter "M" inside the white outline of a cube, all on a red background.

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 3670