Serial Number: 85008199
Reg Number: 3879518
Word Mark: LA SUBASTA SUBASTITO
Translation: The English translation of "SUBASTITO" in the mark is "LITTLE AUCTIONEER." The English translation of "LA SUBASTA" in the mark is "THE AUCTION."
Goods and Services: IC 016. US 002 005 022 023 029 037 038 050. G & S: Newspaper in Spanish language for general circulation featuring a listing of items for sale aimed at the Hispanic community. FIRST USE: 20091212. FIRST USE IN COMMERCE: 20091212
IC 041. US 100 101 107. G & S: Online, non-downloadable newspaper in Spanish language featuring a listing of items for sale aimed at the Hispanic community. FIRST USE: 20100405. FIRST USE IN COMMERCE: 20100405
Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS
Design Search Code: 03.09.06 - Gerbils; Guinea pigs; Hamsters; Mice; Moles; Rats; Rats, mice, moles, gerbils, guinea pigs and the like
03.09.26 - Costumed small mammals, rodents, kangaroos, wallabies
20.03.02 - Foil, aluminum (rolls); Gift wrapping paper (rolls); Paper towels (rolls); Paper, gift wrapping (rolls); Paper, rolls; Paper, toilet; Scrolls; Toilet paper; Towels, rolls of paper towels; Wallpaper, rolled
20.05.04 - Newspapers
26.01.02 - Circles, plain single line; Plain single line circles
26.13.21 - Quadrilaterals that are completely or partially shaded
26.13.25 - Quadrilaterals with one or more curved sides
Filing Date: 04/07/2010
Current Basis: 1A
Original Filing Basis: 1A
Description of Mark: The color(s) orange, white, black, blue, tan, red and brown is/are claimed as a feature of the mark. The mark consists of a curved orange banner which is wider on the left side than the right side and has the wording "LA SUBASTA" in white, outlined in black and brown, across the banner from left to right. On the left side of the banner is the caricature of a mouse colored tan, brown, white, black and red, in a white circle outlined in black and brown, wearing an orange shirt with a blue tie and four blue buttons along the front of the shirt. The mouse is holding a rolled up and tied newspaper in white, black and red, titled in orange "LASUB" with only part of the "B" showing. The wording "SUBASTITO" appears in black in the lower right of the white circle containing the mouse.
Type of Mark: TRADEMARK. SERVICE MARK
Register: PRINCIPAL-2(F)-IN PART
Live/Dead Indicator: LIVE
Prior Registrations: 1731035;3380953;3394400
SiteNo: 47661