Serial Number: 79121615

Word Mark: KAWAII.I

Translation: The transliteration of the non-Latin characters in the mark is: Kawaii dotto ai. The English translation of "KAWAII" in the mark is "cute". The non-Latin characters in the mark transliterate to "KAWAII DOTTO AI", and this means "cute dot i" in English.

Goods and Services: IC 009. US 021 023 026 036 038. G & S: Downloadable video images in the field of fashion, hair makeup, makeup, accessories, general merchandise, travel, people, culture and entertainment; downloadable electronic publications in the nature of articles, books, magazines, brochures fashion, hair makeup, makeup, accessories, general merchandises, travel, people, culture and entertainment; apparatus for arcade games adapted for use with an external display screen or monitor, namely, video game cartridges; laboratory apparatus and instruments, namely, laboratory apparatus and instruments for the exchange of substances and heat, gas mixers for laboratory use, constant temperature incubators, constant humidity incubators, glassware for scientific experiments in laboratories, porcelain crucibles for scientific experiments in laboratories, furnaces for laboratory experiments, scientific models and specimens in the nature of bio-chips for research and scientific purposes photographic instruments and apparatus, namely, tilting heads, cameras, range finders, interactive photo kiosks for capturing, printing and uploading digital images for future use, tripods, shutters, bellows, spools for cameras, slide projectors, self-timers, photographic flash units, flash lamps, viewfinders, lens filters, lens hoods, flash guns, film magazines for cameras, shutters releases, lenses for photographic apparatus, exposure meters for photographic devices; cinematographic instruments and apparatus, namely, movie projectors, photographic transparencies for overhead projectors, editing appliances for cinematographic films, cinematographic cameras, projection screens for movie films, editing machines for movie films, sound recording apparatus and instruments; electric flat irons; electric hair-curlers; straps for mobile phones. telecommunication devices and apparatus, namely, telephone apparatus, intercoms, mobile phone, automatic switching apparatus, manual digital telephone switching apparatus, telephone sets, teletypewriters, automatic telegraph apparatus, phototelegraphy apparatus, manual telegraph apparatus, repeating automatic telephone exchange apparatus, facsimile machines, audio frequency transformers, cable broadcast transmission machines and apparatus, power-line transmission machines and apparatus, open-wire transmission machines and apparatus, audio or image broadcasting apparatus, television receivers, television transmitters, radio receivers, radio transmitters, portable radios, aeronautical radio communication machines and apparatus, multichannel radio sets for fixed stations, single-channel radio sets for fixed stations, vehicular radio sets, marine radio communication machines and apparatus, radio sets, navigation apparatus for vehicles, emergency position-indicating radio beacons, radio direction finders, namely, global positioning system, radar apparatus, loran navigation machines, remote control telemetering machines and instruments, public-address systems and instruments, compact disc players, juke boxes, tape recorders, electric phonographs, record players, sound recording machines, video recorders and video reproducing apparatus, digital cameras, videocameras, videodisc players, videotape recorders. DVD players, DVD recorders, structural parts for telecommunication base stations, exchangers, switches and towers, antennas, cabinets for loud speakers, electric coils, magnetic tape erasers, magnetic tape cleaners, magnetic tape head erasers, magnetic head cleaners, loudspeakers, electrical connectors, mounting racks for telecommunication hardware, timing dials, electric capacitors, fuses for telecommunication apparatus, electric resistors, blank magnetic tapes for tape recorders, change-over switches, plugboards, namely, electric control panels, pickups, blank video tapes, indicator lights, electrical phonomotors, headphones, electrical transformers, surge protectors for telecommunication apparatus, microphones, phonographic record cleaning kits comprised primarily of replacement stylus needles and also including cleaning solution and brushes, blank record disks, sleeves for phonograph records; computer game programs; electronic machines, apparatus and their parts, namely, Geiger counters, high frequency welding transformers, cyclotrons, industrial X-ray apparatus in the nature of testing equipment for determining industrial flaws, industrial betatrons, electromagnetic apparatus used to generate or measure magnetic fields, magnetic object detectors, shield cases for magnetic disks, seismic exploration machines and apparatus, hydrophone machines and apparatus in the nature of microphones, echo sounders, ultrasonic flaw detectors, ultrasonic sensors, electrostatic copying machines, electronic door closing systems, computers, electron microscopes, electronic desk calculators, hard disk drives, word processors, electron tubes, X-rays tubes not for medical use, photoelectric tubes, vacuum tubes for radios, rectifier tubes, cathode ray tubes, electric discharge tubes other than for lighting, semi-conductor power elements, thermistors, diodes, transistors, electronic circuits, integrated circuits, large scale integrated circuits. spectacles, namely, goggles for sports, contact lenses, sunglasses, swimming face masks, swimming goggles, pince-nez, ordinary spectacles, dust protective goggles and masks, structural parts for spectacles, containers for contact lenses, spectacle temples, pince-nez mountings, pince-nez chains, pince-nez cords, spectacle cases, spectacle glasses, spectacle frames; apparatus for consumer games adapted for use with an external display screen or monitor, namely, computer game cartridges; electronic circuits and CD-ROMs recorded with programs for handheld games with liquid crystal displays, namely, video game programs; phonograph records, namely, EP records and LP records featuring music; metronomes; electronic circuits and CD-ROMs recorded with automatic performance programs for electronic musical instruments, namely, computer programs for operating automatic musical instruments; downloadable image files containing artwork, text, audio, video, games and Internet Web links relating to sporting and cultural activities; recorded compact slide film mounts; downloadable image files; recorded video discs and video tapes featuring fashion, hair makeup, makeup, accessories, general merchandises, travel, people, culture and entertainment; recorded DVDs featuring fashion, hair makeup, makeup, accessories, general merchandises, travel, people, culture and entertainment

IC 016. US 002 005 022 023 029 037 038 050. G & S: Printed publication, namely, magazines and books in the field of fashion, hair makeup, makeup, accessories, general merchandises, travel, people, culture and entertainment; industrial packaging containers of paper, namely, paperboard boxes (for industrial packaging), paper bags and sacks, corrugated cardboard boxes, fiberboard boxes; food wrapping plastic film for household use; garbage bags of paper for household; garbage bags of plastic for household use; banners of paper; flags of paper; table napkins of paper; hand towels of paper; handkerchiefs of paper; table cloths of paper. paper and cardboard, namely, paper, printing paper, India paper, carbon paper, glassine paper, newsprint paper, blotters, typewriting paper, toilet paper, paper for writing, paper for wrapping, rice paper, parchment paper, filter paper, paperboard, ivory manilaboard, colorboard, strawboard in the nature of paperboard, white paperboard, fluting paper, linerboard for corrugated cardboard, millboard, postcard paper, roofing paperboard, Japanese paper, mulch paper, oiled paper for paper umbrellas (Kasa-gami) gunpowder wrapping paper, tissue paper for making stencil paper, Japanese handicraft paper, paper made from paper mulberry (Kohzo-gami), stock certificate paper, paper for Japanese sliding screens (Shoji-gami), calligraphy paper, cardboard made from paper mulberry (Senkasi), coarse tissue, paper made from paper mulberry (Tengujosi), stencil paper, Japanese paper (Torinoko-gami), napkin paper, duplicating paper, thick Japanese paper (Hosho-gami), filter paper, converted paper, paper lace, imitation leather paper, perforated cards for jacquard looms, acid-resistant paper, corrugated cardboard, paraffined paper, paper for Japanese indoor sliding partitions (Fusumagami) fireproof paper, mildewproof paper, waterproof paper, anti-rust paper, oilproof paper, luminous paper, cellophane paper, ordinary cellophane paper, moistureproof cellophane paper, synthetic paper; decoration seals. writing paper stationery and study materials, namely, paper stationery, albums, note cards, carbon paper, ruled paper, scrapbooks, sketchbooks, score-cards, score-books, account books, pocket memorandum books, account slip pads, stencil paper, tracing bookbinding cloth, tracing paper, note books, writing pads, envelopes, plotting papers, business card paper, letter paper, loose-leaf pads, writing implements, pencils, pencil point protectors, felt writing pens, mechanical pencils, slate pencils, steel pens, chalks, felt marking pens, pen nibs, penholders, ball-point pens, fountain pens, writing brushes, painters' mitts, painters easels, silk canvas for painting, drawing boards, canvas for painting, crayons, paintbrushes, pastels, palettes for painters, charcoal pencils, stationery writing paper and envelopes, writing ink, ink erasers, inkwells, sealing stamps, stamp cases, stamp stands, seal ink pads, pencil sharpeners, thumbtacks, paper clips, rubber erasers, blackboards, blackboard erasers, paper tags, seals, bookmarkers, underlays for writing paper, namely, writing paper holders, correcting fluid, drawing rulers, letter racks, paper folders, inkstones, inking pads, stickers, ink sticks (sumi), writing slates, adhesive tapes for stationery or household purposes, adhesive tape dispensers, abacus, strips of fancy paper (Tanzaku), terrestrial globes, price tags, notice bills, namely, receipt books, numbering stamps, date stamps, stands for pens and pencils, pen and pencil cases and boxes, paperweights, protractors as drawing instruments, paper knives, Indian inks, stapling presses, Japanese ceremonial paper strings (Mizuhiki), finger-stalls, paper labels; paintings and calligraphic works, namely, paintings and their reproductions, hanging scrolls for mounting a picture, a calligraphic work or the like, namely, paper picture mounts; photograph stands

IC 035. US 100 101 102. G & S: Retail store services and wholesale store services featuring woven fabrics and beddings; retail store services and wholesale store services featuring clothing; retail store services and wholesale store services featuring footwear; retail store services and wholesale store services featuring bags and pouches; retail store services and wholesale store services featuring umbrellas and personal articles; retail store services and wholesale store services featuring food and beverages; retail store services and wholesale store services featuring liquor; retail store services and wholesale store services featuring sea food; retail store services and wholesale store services featuring vegetables and fruits; retail store services and wholesale store services featuring confectionery, bread and buns; retail store services and wholesale store services featuring rice and cereals; retail store services and wholesale store services featuring milk; retail store services and wholesale store services featuring carbonated drinks, refreshing beverages and non alcoholic fruit juice beverages; retail store services and wholesale store services featuring tea, coffee and cocoa; retail store services and wholesale store services featuring processed food; retail store services and wholesale store services featuring two wheeled motor vehicles; retail store services and wholesale store services featuring bicycles; retail store services and wholesale store services featuring furniture; retail store services and wholesale store services featuring downloadable computer game programs; retail store services and wholesale store services featuring electrical machinery and apparatus; retail store services and wholesale store services featuring dishes, kitchen utensils, cleaning tools and washing utensils. retail store services and wholesale store services featuring pharmaceutical, veterinary and sanitary preparations and medical supplies; retail store services and wholesale store services featuring cosmetic and toilet utensils, false nails and false eyelashes; retail store services and wholesale store services featuring cosmetics, toiletries, dentifrices, soaps and detergents; retail store services and wholesale store services featuring flowers (natural) and trees; retail store services and wholesale store services featuring printed matter; retail store services and wholesale store services featuring paper and stationery; retail store services and wholesale store services featuring sports goods; retail store services and wholesale store services featuring toys, dolls, game machines and apparatus; retail store services and wholesale store services featuring musical instruments, records, recorded CDs, recorded DVDs and recorded video tapes; retail store services and wholesale store services featuring downloadable motion picture files and music files; retail store services and wholesale store services featuring clocks and watches, sunglasses and eyeglasses; retail store services and wholesale store services featuring tobaccos and smokers' articles; retail store services and wholesale store services featuring unwrought and semi-wrought precious stones and their imitations; retail store services and wholesale store services featuring personal ornaments; retail store services and wholesale store services featuring clothing for pets

IC 041. US 100 101 107. G & S: Organization of fashion show for entertainment purposes; organization of events for cultural purposes; providing information on arrangement of sporting and cultural events; providing images and motion pictures by means of communication by the Internet, mobile phones and mobile terminals, namely, provision of non-downloadable films and movies via a video-on-demand service; providing still images, moving pictures, still images with sound, moving pictures with sound and video of characters, etc. by means of communication by the Internet, mobile phones and mobile terminals, namely, provision of non-downloadable films and movies via a video-on-demand service; providing on-line computer games and information relating thereto; educational and instruction services, namely, providing classes, seminars, and workshops in the filed of arts, crafts, sports or general knowledge, namely, flower arrangement instruction, tutoring at cram schools, karate instruction, instruction on formal wearing of kimono, kendo instruction (Japanese fencing instruction), educating at senior high schools, language instruction, review courses for state examinations, tea ceremony instruction, vehicle-driving instruction, judo instruction, teaching at elementary schools, swimming instruction, abacus instruction, educating at university or colleges, teaching at junior high schools, tennis instruction, piano instruction, beauty arts instruction, dance instruction, bookkeeping instruction, tailoring or dressmaking instruction, hairdressing instruction, kimono-making instruction; arranging, conducting and organization of educational seminars in the field of fashion, hair makeup, makeup, accessories, general merchandises, travel, people, culture and entertainment; amusements centers; providing information relating to fashion, hair makeup, makeup, accessories, general merchandises, travel, people, culture and entertainment; plant exhibitions; animal exhibitions; providing of non-downloadable electronic publications on online in the field of fashion, hair makeup, makeup, accessories, general merchandises, travel, people, culture and entertainment; services of reference libraries for literature and documentary records; art exhibitions; publication of book; presentation of movies, live shows performances, plays or musical performances; movie showing, movie film production, or movie film distribution; presentation of live show performances; direction or presentation of plays; presentation of musical performances; production of radio or television programs. production of video tape film in the fields of education, culture, entertainment or sports not for movies, radio or television programs and not for advertising and publicity; direction of making radio or television programs; operation of video or audio equipment for production of radio or television programmes; organization, management or arrangement of sports competitions; organization of entertainment excluding movies, shows, plays, musical performances, sports, horse races, bicycle races, boat races and auto races, namely, organizing cultural and arts events; organization of horse races; organization of bicycle races; organization of boat races; organization of automobile races; providing amusement facilities, namely, providing go or shogi saloons, providing kara-oke facilities, providing slot machine parlors, providing dance halls, providing pachinko parlors, providing billiard rooms, providing mahjong parlors, providing amusement parks; providing facilities for movies, shows, plays, music or educational training; booking of seats for shows; book rental; rental of records or sound-recorded magnetic tapes; language interpretation; translation

IC 042. US 100 101. G & S: Providing computer game softwares by application service provider; providing on-line nondownloadable computer game softwares; providing on-line non-downloadable computer game softwares for mobile terminals; dress design services; ornaments design services; new product design services; design of electric appliances; design of display for events or show windows; rental of computers; design, copying, installation, updating or maintenance of computer programs

IC 045. US 100 101. G & S: Providing personal fashion consulting services by means of the internet; providing personal fashion consulting services by means of communication by mobile communication terminals; providing other fashion information; providing information on newspaper articles in the field of fashion, hair makeup, accessories, general merchandises, travel, people, culture, and entertainment; rental of clothing; rental of personal ornaments for wearing, namely, rental of personal ornaments for wearing not on the head, rental of hair ornaments

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 02.11.01 - Hearts excluding hearts as carriers or depicted on playing cards
03.23.01 - Butterflies; Moths
09.01.04 - Bows, decorative; Ribbons, giftwrap (gift wrap); Ribbons, hair
24.09.07 - Advertising, banners; Banners
26.01.26 - Coils; Spirals; Swirls
28.01.03 - Asian characters; Chinese characters; Japanese characters

Filing Date: 11/24/2011

Current Basis: 66A

Original Filing Basis: 66A

Owner: (APPLICANT) NHK Enterprises, Inc. CORPORATION JAPAN 4-14 Kamiyama-cho Shibuya-ku; Tokyo 150-0047 JAPAN

Attorney of Record: Janik Marcovici

Description of Mark: Color is not claimed as a feature of the mark. The mark consists of the stylized wording "KAWAII.I" and the Japanese characters that transliterate to "KAWAIIDOTTOAI" and designs of two butterflies, a heart, a spiral and a ribbon forming a heart.

Type of Mark: TRADEMARK. SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 48696