Serial Number: 77027318

Word Mark: JUAN COLORADO TEQUILA REPOSADO 38% ALC. VOL. CONT. NETO 1 LT. 100% DE AGAVE CONSEJO REGULADOR DEL TEQUILA ENVASADO DE ORIGEN

Translation: The foreign wording in the mark translates into English as RESTED, for "REPOSADO", TEQUILA REGULATING COUNCIL for "CONSEJO REGULADOR DEL TEQUILA" and BOTTLED AT ORIGIN for "ENVASADO DE ORIGEN".

Goods and Services: IC 033. US 047 049. G & S: Tequila

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 02.01.10 - Men, Spaniards or Mexicans, including men wearing sombreros; Mexican men; Sombreros, men wearing; Spaniards (men)
02.01.31 - Men, stylized, including men depicted in caricature form
02.09.17 - Humans, including men, women and children, depicted riding horses and other animals; Riding animals, humans
05.13.25 - Bales of hay or straw; Hay in bales; Other plants including bales of hay or straw; Straw in bales
25.03.06 - Backgrounds covered with wood graining; Wood graining (background)
26.01.02 - Circles, plain single line; Plain single line circles
26.01.08 - Circles having letters or numerals as a border; Circles having punctuation as a border; Letters, numerals or punctuation forming or bordering the perimeter of a circle
26.01.17 - Circles, two concentric; Concentric circles, two; Two concentric circles
26.01.21 - Circles that are totally or partially shaded.
26.11.09 - Rectangles made of geometric figures, objects, humans, plants or animals
26.11.20 - Rectangles inside one another
26.11.21 - Rectangles that are completely or partially shaded
26.11.25 - Rectangles with one or more curved sides

Filing Date: 10/23/2006

Current Basis: 44E

Original Filing Basis: 1B;44E

Owner: (APPLICANT) CHÁVEZ CALDERÓN, JUAN INDIVIDUAL MEXICO OSA MAYOR#510, COL. CD. DEL SOL LA PIEDAD, MICHOACAN MEXICO

Attorney of Record: Dermot Horgan

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "TEQUILA REPOSADO", "38% ALC. VOL.", "CONT. NETO 2 LT.", "100% DE AGAVE", "CONSEJO REGULADOR DEL TEQUILA", AND "ENVASADO DE ORIGEN" APART FROM THE MARK AS SHOWN

Description of Mark: The color(s) black, brown, white, green, red, blue, yellow and gray is/are claimed as a feature of the mark. The mark consists of a brown background surrounded by a black rectangle, with the image of a man on a horse. The color black appears on the wording "38% alc. vol" and "cont. neto 1 lt", "TEQUILA" with a white outline and ENVASADO DE ORIGEN on a white background, the color yellow appears on the wording "100% de agave" on a shaded black rectangle, the color blue appears on the image of an agave plant and on the wording "CONSEJO REGULADOR DEL TEQUILA" on the badge, the color green appears on agave plant in the badge symbol with light green shading, the color light yellow appears on the inner circle of the badge symbol, the color red appears on the words "REPOSADO" and "JUAN COLORADO", the color brown appears on the background and in the frame of the badge symbol, the color gray appears on the image of a man on a horse.

Type of Mark: TRADEMARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 124400