Serial Number: 86031829

Word Mark: IMPORTED FROM ITALY F. PO BERIO & CO. LUCCA TRADE MARK ALL NATURAL COLD PRESSED SINCE 1867 FILIPPO BERIO GOLD SELECTION ROBUSTO BOLD, FULL-BODIED FLAVOR EXTRA VIRGIN OLIVE OIL FILIPPO BERIO

Goods and Services: IC 029. US 046. G & S: Olive oil

Mark Drawing Code: (0) UNKNOWN

Filing Date: 08/07/2013

Current Basis: 1B

Original Filing Basis: 1B

Owner: (APPLICANT) Societa Per Azioni Lucchese Olii E Vini COMPANY ITALY 807 Viale Luporini Lucca ITALY 55100

Attorney of Record: Julia M. Chester

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "THE SYMBOL U IN A CIRCLE, NET 16.9 FL OZ (1 PT 0.9 FL OZ)-500 ML" APART FROM THE MARK AS SHOWN

Description of Mark: The color(s) metallic gold, brushed gold, black, white and red is/are claimed as a feature of the mark. The mark consists of a label with the outside border consisting of metallic gold; the background of the entire label being brushed gold; a black line forming a border within the metallic gold border; the stacked words IMPORTED over the words FROM ITALY; a circle with a portrait of a man, a ribbon encircling the top half of the portrait with the words F. PO BERIO & Co. LUCCA TRADE MARK within the ribbon; the stacked words ALL NATURAL over the words COLD PRESSED; two black horizontal lines underneath the stacked words IMPORTED FROM ITALY and ALL NATURAL COLD PRESS, with the words SINCE 1867 separating the lines in the middle; the stacked words FILIPPO BERIO in black; two black horizontal lines underneath separated by the words GOLD SELECTION; underneath a red box with two brushed gold horizontal lines on either side of the word ROBUSTO, and underneath, the words Bold, Full-Bodied Flavor; underneath the red box the words EXTRA VIRGIN and underneath, the words OLIVE OIL; a ribbon bearing the words Filippo Berio in script superimposed over a design of flowers, plants and leaves forming a border around the lower half of the label.

Type of Mark: TRADEMARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

Prior Registrations: 0830248;1500686;1502386;AND OTHERS

SiteNo: 4