(REGISTRANT) MATTEL, INC. CORPORATION DELAWARE M1-1518 333 CONTINENTAL BOULEVARD EL SEGUNDO CALIFORNIA 90245 | HOT WHEELS BATTLE FORCE 5 - 77746293 - Trademark Search

Filing Date:

HOT WHEELS BATTLE FORCE 5

Serial Number: 77746293

Reg Number: 3956437

Word Mark: HOT WHEELS BATTLE FORCE 5

Goods and Services: IC 041. US 100 101 107. G & S: ENTERTAINMENT SERVICES, NAMELY, THE PRODUCTION OF AN ANIMATED TELEVISION SERIES; EDUCATIONAL AND ENTERTAINMENT SERVICES IN THE NAME OF A WEBSITE THAT FEATURES GAMES, PRODUCT TRIVIA GAMES AND PLAY ACTIVITIES INTENDED FOR CONSUMERS OF ALL AGES. FIRST USE: 20091231. FIRST USE IN COMMERCE: 20091231

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 01.15.03 - Fire (flames), other than emanating from objects, words, numbers, fireplaces or candles; Flames, other than flames emanating from objects, words, numbers, fireplaces or candles
25.03.03 - Backgrounds covered with polygons
26.05.02 - Plain single line triangles; Triangles, plain single line
26.05.20 - Triangles inside one another
26.05.21 - Triangles that are completely or partially shaded
26.05.28 - Miscellaneous designs with overall triangular shape; Triangular shape (miscellaneous overall shape)
26.11.21 - Rectangles that are completely or partially shaded
26.19.25 - Geometric solids other than spheres, cylinders, cones, cube, prisms or pyramids

Filing Date: 05/28/2009

Current Basis: 1A

Original Filing Basis: 1B

Owner: (REGISTRANT) MATTEL, INC. CORPORATION DELAWARE M1-1518 333 CONTINENTAL BOULEVARD EL SEGUNDO CALIFORNIA 90245

Attorney of Record: MICHAEL MOORE

Description of Mark: Color is not claimed as a feature of the mark. The mark consists of the words "HOT WHEELS" inside of a flame, which sits atop a box which contains the stylized wording "BATTLE FORCE" which is above the number "5" that is inside a triangle shape with a honeycomb design within it.

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

Prior Registrations: 2310162;2995758;3192156;AND OTHERS

SiteNo: 2172

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