Serial Number: 77966227

Reg Number: 3864230

Word Mark: HIP2SAVE EXPIRATION NEVER SO YOU WANT TO SAVE A BUCK? YOU'RE IN LUCK

Goods and Services: IC 035. US 100 101 102. G & S: Promoting the goods and services of others by providing a website featuring coupons, rebates, price-comparison information, product reviews, links to the retail websites of others, and discount information. FIRST USE: 20091220. FIRST USE IN COMMERCE: 20091220

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 20.03.24 - Bumper stickers; Calendars; Checks, bank; Coupons; Currency; Manuscript paper and sheet music; Menus; Money, paper; Music, sheet; Sheet music; Stickers, bumper; Tickets, paper; Trading cards

Filing Date: 03/23/2010

Current Basis: 1A

Original Filing Basis: 1A

Owner: (REGISTRANT) HIP Happenings LLC LIMITED LIABILITY COMPANY TEXAS 112 SW 8th Ave., Suite 301 Amarillo TEXAS 79101

Attorney of Record: Christian D. Stewart

Description of Mark: The color(s) light blue, dark blue, orange, and white is/are claimed as a feature of the mark. The mark consists of a rectangular light blue coupon with a solid orange border, a border of large dark blue dashes inside the orange border, and a border of smaller white dashes inside the dark blue border. The coupon has ragged edges, giving the appearance of having been hand torn. The word "Hip" is inscribed in large dark blue characters near the lower left-hand corner, a larger orange numeral "2" is inscribed near the center, and the word "Save" is inscribed in large dark blue characters near the upper right-hand corner of the coupon. A cent sign is inscribed directly above the lower case "i" in the word "Hip" in lieu of a dot. A small rectangle, located above the word "Hip", contains the word "Expiration" in dark blue letters on a light blue background and the word "Never" in light blue letters on a dark blue background. A dark blue bar code, located beneath the word "Save", contains the phrase "SO YOU WANT TO SAVE A BUCK? YOU'RE IN LUCK", in dark blue, inscribed across the top of the bar code between the first and last bar.

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 85375