Serial Number: 77275776

Reg Number: 3457060

Word Mark: FINE TOBACCOS MARLBORO VIRGINIA BLEND 100'S VIRGINIA LEAF. 400 YEARS AGO PERFECTED IN VIRGINIA NOW GROWN AROUND THE WORLD. TODAY, HAND-SELECTED VIRGINIA TOBACCOS MAKE OUR ONLY SINGLE LEAF BLEND UNIQUE. MARLBORO VIRGINIA BLEND. ENJOY THE CRISP, MELLOW TASTE AND EASY FINISH. 20 CLASS A CIGARETTES

Goods and Services: IC 034. US 002 008 009 017. G & S: Tobacco Products, Namely, Cigarettes. FIRST USE: 20070910. FIRST USE IN COMMERCE: 20070910

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 03.05.01 - Horses
03.05.24 - Stylized horses, donkeys, zebras
05.03.01 - Tobacco leaves
19.07.03 - Boxes, cigarette
24.09.07 - Advertising, banners; Banners
24.11.01 - Crowns closed at the top
24.11.02 - Crowns open at the top
25.01.25 - Borders, ornamental; Other framework and ornamental borders
26.01.02 - Circles, plain single line; Plain single line circles
26.01.31 - Circles - five or more; Five or more circles
26.11.09 - Rectangles made of geometric figures, objects, humans, plants or animals
26.11.20 - Rectangles inside one another
26.11.21 - Rectangles that are completely or partially shaded
26.17.01 - Bands, straight; Bars, straight; Lines, straight; Straight line(s), band(s) or bar(s)
26.17.05 - Bands, horizontal; Bars, horizontal; Horizontal line(s), band(s) or bar(s); Lines, horizontal

Filing Date: 09/10/2007

Current Basis: 1A

Original Filing Basis: 1A

Owner: (REGISTRANT) Philip Morris USA Inc. CORPORATION VIRGINIA 6601 West Broad Street Richmond VIRGINIA 23230

Attorney of Record: Timothy G. Hofmeyer

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "FINE TOBACCOS", "VIRGINIA LEAF", "VIRGINIA TOBACCOS," "VIRGINIA BLEND", "VIRGINIA BLEND 100'S" AND "20 CLASS A CIGARETTES" APART FROM THE MARK AS SHOWN

Description of Mark: Color is not claimed as a feature of the mark. The mark consists of a striated rectangle with one horizontal line along the top edge and two horizontal lines along the bottom edge. There is a rectangle located in the upper left hand corner of the striated rectangle with a border on three sides and a circular pattern, a leaf design, and the words "FINE TOBACCOS" located within the border. The words "VIRGINIA LEAF". "400 YEARS AGO PERFECTED IN VIRGINIA - NOW GROWN AROUND THE WORLD". "TODAY, HAND-SELECTED VIRGINIA TOBACCOS MAKE OUR ONLY SINGLE LEAF BLEND UNIQUE". "MARLBORO VIRGINIA BLEND". "ENJOY THE CRISP, MELLOW TASTE AND EASY FINISH". are located in the upper half of the striated rectangle. There are two horizontal lines above the words "VIRGINIA LEAF." and two horizontal lines below the words "ENJOY THE CRISP, MELLOW TASTE AND EASY FINISH". There is a crest located in the lower half of the striated rectangle, partially covered by the word "MARLBORO". The words "VIRGINIA BLEND 100'S" appear below the word "MARLBORO". The words "20 CLASS A CIGARETTES" appear above the two horizontal lines located along the bottom edge of the striated rectangle.

Type of Mark: TRADEMARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

Prior Registrations: 0068502;0632881;0938510;AND OTHERS

SiteNo: 115293