Serial Number: 77280342

Reg Number: 3434967

Word Mark: DRAGON MEDIA ONLINE

Goods and Services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

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 04.05.01 - Dragons; Griffons

Filing Date: 09/14/2007

Current Basis: 1A

Original Filing Basis: 1A

Owner: (REGISTRANT) Dragon Media Online, Inc. CORPORATION DELAWARE 1901 Harrison Street, Suite 1630 Oakland CALIFORNIA 94612

Attorney of Record: Lawrence G. Townsend

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "MEDIA ONLINE" APART FROM THE MARK AS SHOWN

Description of Mark: Color is not claimed as a feature of the mark. The mark consists of stylized drawing of a dragon with the words "DRAGON MEDIA ONLINE" to the right.

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 381724