Serial Number: 85082436

Reg Number: 4068185

Word Mark: DR. S

Goods and Services: IC 041. US 100 101 107. G & S: Education services, namely, providing online cognitive assessments and training programs that help guide parents and children in managing the children's use of technology; Educational counseling services to assist parents and children in managing children's use of technology; Providing parenting skills training in the field of child psychology and managing children's use of technology; Entertainment and educational services, namely, providing a website that displays various requests, reviews, recommendations, rankings, trackings, votes, and information for the purpose of training parents and children in managing children's use of technology; On-line journals, namely, blogs featuring guiding parents and children in managing children's use of technology; An on-going television program in the field of child psychology, specifically, managing children's use of technology; and Educational and entertainment services, namely, a continuing program about child psychology, specifically, managing children's use of technology accessible by radio, television, satellite, audio, video and computer networks. FIRST USE: 20110601. FIRST USE IN COMMERCE: 20110601

Mark Drawing Code: (4) STANDARD CHARACTER MARK

Filing Date: 07/12/2010

Current Basis: 1A

Original Filing Basis: 1B

Owner: (REGISTRANT) Schwarz, Eitan D. INDIVIDUAL UNITED STATES 1500 Sheridan RD #TF Wilmette ILLINOIS 60091

Attorney of Record: Christopher J. Palermo

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 25474