Serial Number: 85075315

Reg Number: 4347089

Word Mark: DON'T JUST WATCH TV.

Goods and Services: IC 041. US 100 101 107. G & S: Distribution of television programs for others; television programming; programming on a global computer network; entertainment services, namely, providing ongoing television programs featuring music, musical entertainment, information about music and entertainment in the field of music, all via satellite; providing on-line interactive computer databases in the field of entertainment information featuring television programming lists, program schedules and program- related information; providing on-line interactive computer databases featuring entertainment information and schedules about television programming, movies, and other digital images, audio, video and other multimedia materials; entertainment services, namely, providing ongoing television programs featuring general news and local news that also include interactive functions that permit viewers to view multiple images and sources of television programming simultaneously; entertainment services, namely, providing ongoing television programs featuring general news and local news as well as a variety of information of interest to specific geographic areas that also include interactive components that let viewers choose what to watch at various times, to obtain information about popular programs in their local viewing area and to more narrowly define the types of related information they receive and programs they view; entertainment services, namely, ongoing television programs in the field of geographical, categorical, real-time programming ratings that also include interactive components that let viewers more narrowly define the types of related information they receive and programs they view. entertainment services, namely, providing ongoing television programs featuring general information relating to satellite television service, satellite television equipment and hardware, satellite television programming and audio, visual and other multimedia content that also include interactive components that allow users to define their viewing preference; on-line, nondownloadable newsletters featuring general information relating to entertainment, namely, television, movies and other multimedia entertainment-related content; on-line, nondownloadable newsletters featuring general information relating to satellite telecommunication services and satellite telecommunications hardware; and entertainment services, namely, providing ongoing television programs in a wide variety of fields that also feature interactive television viewing functions that permit viewers to view and use computer applications simultaneously while viewing television programs, all of the foregoing excluding cellular-based entertainment services and gaming services. FIRST USE: 20101031. FIRST USE IN COMMERCE: 20101031

Mark Drawing Code: (4) STANDARD CHARACTER MARK

Filing Date: 06/30/2010

Current Basis: 1A

Original Filing Basis: 1B

Owner: (REGISTRANT) DIRECTV, LLC LIMITED LIABILITY COMPANY CALIFORNIA 2230 EAST IMPERIAL HWY EL SEGUNDO CALIFORNIA 90245

Attorney of Record: Takehiko Suzuki

Description of Mark: Color is not claimed as a feature of the mark.

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 1879