Serial Number: 85718119

Word Mark: DATA-DRIVEN MARKETING ASSOCIATION

Goods and Services: IC 035. US 100 101 102. G & S: Association services, namely, promoting the interests of entities that use or supply direct marketing; public relations and lobbying services, namely, promoting the interests of direct marketers and consumers by working with government and the public in the fields of legislation and regulation; organizing and conducting conferences and exhibitions for business purposes in the field of direct marketing; providing a job bank and resume bank, namely, providing an online searchable database featuring job listings and resumes of persons searching for employment; providing business information in the field of direct marketing; Educational services, namely, conducting courses, classes and seminars in the field of direct marketing; development and dissemination of educational materials to others in the field of direct marketing, namely, industry guidelines and best practices for the purposes of educating those in the field; arranging and conducting seminars in the field of direct marketing

Mark Drawing Code: (4) STANDARD CHARACTER MARK

Filing Date: 08/31/2012

Current Basis: 1B

Original Filing Basis: 1B

Owner: (APPLICANT) Direct Marketing Association, Inc. non-profit corporation NEW YORK 1120 Avenue of the Americas New York NEW YORK 10036

Attorney of Record: Mark Harrison

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 80929