Serial Number: 79033404

Reg Number: 3472409

Word Mark: CASAVIVA

Translation: In the Italian language, the term CASA means "house," and the term VIVA means "alive" or "lively."

Goods and Services: IC 009. US 021 023 026 036 038. G & S: Electronic apparatus, namely, radio sets; scientific instruments, namely, optical character readers, optical scanners and optical inspection apparatus for industrial use, signal processors; photographic, cinematographic, optical, and teaching apparatus, namely, motion picture cameras and video cameras, educational motion picture films featuring history, science and astronomy, and featuring action, comedy and drama, topics of general interest, computer software for use in database management, for use as a spreadsheet, for word processing and for control, diagnostic and analysis of electronic computers and data processing networks, that is pre-installed on electronic cards or computers, desktop and portable computers; printers; modems; computer accessories, namely computer monitors, computer mouse, computer mouse pads and computer keyboards; apparatus for recording, transmission or reproduction of sound and images, and software, namely audio cassette, video cassette, CD and DVD recorders and players; computer software and downloadable computer software for use in operating the audiocassette, video cassette, CD and DVD recorders and players that is downloaded on to computers by means of communications services, computer software for use in operating the audio cassette, video cassette, CD and DVD recorders and players that is pre-recorded on tape; blank CD-ROMs, DVDs, diskettes, optical disks, audio and video cassettes, audio and video tapes; pre-recorded CD-ROMs, DVDs, diskettes, optical disks, audio and video cassettes, video tapes, audio and video recordings featuring educational topics of general interest and action, comedy drama and music. apparatus for electronic games for use with television receivers, namely, computer game cartridges, computer game cassettes, computer game disks, computer game joysticks, computer game controllers and video monitors; spectacles and accessories for spectacles, namely, eyeglasses, eyeglass frames and eyeglass cases

IC 016. US 002 005 022 023 029 037 038 050. G & S: Cardboard; office requisites, namely, pens, paint brushes, pencils, stationery and ink stands, namely, inkwells; drawing articles, namely, drawing brushes, drawing pens, drawing pencils, pastels, and arts and crafts paint kits; greeting cards; newspapers; diaries; posters; photographs; lithographs and engravings; adhesive labels; printed matter, namely, magazines, periodicals, pamphlets, books, instruction manuals, reference guides, catalogues, all featuring literary, artistic, political, scientific, historical and entertainment subject matters; printed teaching material in the field of literature, art, politics, science, history and entertainment

IC 021. US 002 013 023 029 030 033 040 050. G & S: Household or kitchen utensils, namely, spatulas, skimmers, turners, strainers, sieves, graters, grills, grill covers and wire baskets; containers for household or kitchen use; dishes, glassware, namely, beverage glassware; porcelain and earthenware, namely, mugs, eggs, plates, knobs, jars for jams and jellies; hand-operated appliances and utensils for kitchen and toilet purposes, namely, coffee grinders, grinders, pepper mills, and food grinders; combs, brushes for bath, clothes, cake, washing, dish washing, pot cleaning, crumb, dusting, eyebrow, lip, make up, floor, hair, shaving, toilet, shoes, pets; household purposes sponges, bath sponges, facial sponges for applying make up

IC 038. US 100 101 104. G & S: Telecommunication services, namely, local and long distance transmission of voice, data, documents, information images and graphics by means of telephone, cable and satellite transmission and by means of computers and computer terminals; radio and television broadcasting; in particular direct satellite radio broadcasting whose signal can be rebroadcast from television aerials via cable and tertiary radio and television transmitters or by means of online services via data transmission or computer networks; cellular telephone communication, communications by computer terminals, computer-aided transmission of messages, information and images; electronic mail services; information about telecommunications; providing electronic bulletin boards for transmission of messages among computer users in the field of news, literature, art, politics, science, history and entertainment; electronic transmission of data and documents by computer terminals; transmission of data and mail by electronic means; news and information agencies, namely, the transmission of news items to news reporting organizations

Mark Drawing Code: (5) WORDS, LETTERS, AND/OR NUMBERS IN STYLIZED FORM

Filing Date: 08/07/2006

Current Basis: 66A

Original Filing Basis: 66A

Owner: (REGISTRANT) ARNOLD MONDADORI EDITORE S.p.A. JOINT STOCK COMPANY ITALY Via Bianca di Savoia, 12 I-20122 MILANO ITALY

(LAST LISTED OWNER) MONDADORI INTERNATIONAL BUSINESS SRL LIMITED LIABILITY COMPANY ITALY Via Bianca di Savoia, 12 I-20122 MILANO ITALY

Description of Mark: Color is not claimed as a feature of the mark. The mark consists in the wording "CASAVIVA" in fancy characters.

Type of Mark: TRADEMARK. SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 137892