Serial Number: 78239473

Reg Number: 2889037

Word Mark: BUILD-A-BEAR WORKSHOP

Goods and Services: IC 035. US 100 101 102. G & S: Retail store services featuring electronic musical devices, [ sound recordings,] CD roms, [ stationery items, ] stickers, publications, stuffed and plush toys and accessories therefor, backpacks, and carrying cases. FIRST USE: 20011012. FIRST USE IN COMMERCE: 20011012

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 03.01.14 - Bears other than Panda bears; Bears, koala; Bears, polar; Black bears; Grizzly bears; Koala bears; Polar bears
03.01.16 - Heads of cats, dogs, wolves, foxes, bears, lions, tigers
03.01.24 - Stylized cats, dogs, wolves, foxes, bears, lions, tigers
03.01.26 - Costumed cats, dogs, wolves, foxes, bears and those with human attributes
07.03.06 - Art galleries; Bars, cocktail Lounge; Delicatessens; Discos; Drive-in-theaters; Galleries, art; Grocery stores; Restaurants; Service stations; Stores (building); Supermarket; Theaters
07.13.03 - Advertising, signs, mounted or with posts or standards; Street signs (mounted on posts)
09.01.01 - Fringes, yarn/thread; Thread; Wool; Yarn
09.05.03 - Fezzes, turbans, berets, other visorless and brimless hats
09.09.01 - Crochet hooks; Hooks, crochet; Needles, sewing and knitting; Pins, safety; Pins, sewing (straight); Safety pins
09.09.03 - Buttons, clothing
21.01.11 - Animals, stuffed; Stuffed animals; Teddy bears
26.11.02 - Plain single line rectangles; Rectangles (single line)
26.11.05 - Rectangles made of broken or dotted lines
26.11.25 - Rectangles with one or more curved sides
27.03.05 - Objects forming letters or numerals

Filing Date: 04/18/2003

Current Basis: 1A

Original Filing Basis: 1A

Owner: (REGISTRANT) Build-A-Bear Worskhop, Inc. CORPORATION DELAWARE 1954 Innerbelt Business Center Drive St. Louis MISSOURI 63114

(LAST LISTED OWNER) BUILD-A-BEAR RETAIL MANAGEMENT, INC. CORPORATION DELAWARE 1954 INNERBELT BUSINESS CENTER DRIVE ST. LOUIS MISSOURI 631145760

Attorney of Record: Mary Ann Frances Mackey

Description of Mark: The mark consists of a storefront which is comprised of a horizontally placed rectangular marquee at the top supported by a cylindrical display case on the left side. The wording "BUILD-A-BEAR WORKSHOP" appears in stylized form across the rectangular marquee with dotted lines resembling stitching placed above and below the wording. The wording "BUILD-A-BEAR" is separated from the term "WORKSHOP" by a stylized bear head design that appears near the center of the rectangular marquee. The first letter "O" in the term "WORKSHOP" is formed by a circular button design element, while the second letter "O" in the term "WORKSHOP" is formed by the circular end of a thread spool design element. The cylindrical display case contains a seated teddy bear wearing a thimble hat and holding a large sewing needle with thread connected to the eye of the needle. The base of the cylindrical display case is designed to appear as a large spool of thread. The lining is a feature of the mark and does not indicate color.

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

Prior Registrations: 2344561;2428666;2553748;2603267;2633892;2756424;AND OTHERS

SiteNo: 78158