Serial Number: 79007062

Reg Number: 3168837

Word Mark: BRESSE BLEU L'AUTHENTIQUE BLEU DE BRESSE A CONSOMMER DE PREFERENCE AVANT LE

Translation: The translation of "A CONSOMMER DE PREFERENCE AVANT LE" is "BEST IF CONSUMED BEFORE". The translation of "L AUTHENTIQUE BLEU DE" is "The AUTHENTIC BLUE OF".

Goods and Services: IC 029. US 046. G & S: cheese

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 08.07.25 - Cottage cheese; Other dairy products; Yogurt (not frozen)
19.05.04 - Other large cylindrical containers or drums, including trash cans

Filing Date: 09/16/2004

Current Basis: 66A

Original Filing Basis: 66A

Owner: (REGISTRANT) BRESSOR ALLIANCE Société Anonyme Société Anonyme FRANCE F-01960 SERVAS FRANCE

Attorney of Record: Kristin H. Altoff

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "BLEU" and "L' AUTHENTIQUE BLEU DE" and "A CONSOMMER DE PREFERENCE AVANT LE" and the configuration consisting of a three-dimensional cylindrical-shaped cheese wrapper APART FROM THE MARK AS SHOWN

Description of Mark: The colors white, blue, red, orange gold, green and beige are claimed as a feature of the mark. The mark consists of a packaging design including a three-dimensional cylindrical-shaped cheese wrapper with a rolled top edge in combination with printed material on the packaging including applicant's famous BRESSE BLEU trademark on the top panel and the side panel; the top panel including applicant's BRESSE BLEU trademark in white lettering with gold trim, a shield design positioned above BRESSE BLEU having a gold border with red and blue vertically extending sections wherein the red section includes an orange portion near the middle of the shield, the shield further including four white and blue flower designs on these vertical sections, the top panel further including orange lettering "L' Authentique Bleu De Bresse" below the shield and "A CONSOMMER DE PREFERENCE AVANT LE" at the bottom of the panel. The top panel having a blue background. The side panel including a similar round design as is found on the top panel without the orange lettering. The side panel further including a country scene in the colors white, beige and blue, a section of cheese in the colors white, beige, blue and green and a round information panel including white lettering and blue background with the same shield design as is on the top panel.

Type of Mark: TRADEMARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

Prior Registrations: 1395052;1508418;1741493

SiteNo: 42124