Serial Number: 85121743

Word Mark: BEL-O

Goods and Services: (ABANDONED) IC 037. US 100 103 106. G & S: Installation, maintenance and repair of heating and cooling systems; Plumbing services. FIRST USE: 20080516. FIRST USE IN COMMERCE: 20080520

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 02.01.31 - Men, stylized, including men depicted in caricature form
02.07.01 - Groups, males
02.07.02 - Groups, females
02.07.03 - Groups, males and females
02.07.04 - Families (adults and children); Groups, adults and children, including family groups
02.09.04 - Humans, including men, women and children, depicted sitting or kneeling; Kneeling, humans; Sitting, humans
05.01.01 - Evergreens and other trees or bushes of triangular or conical shape; Pine tree
05.01.02 - Maple tree; Trees or bushes with a generally rounded shape, including deciduous trees
05.01.10 - More than one tree or bush; thicket; group of trees; Thicket
07.01.04 - Detached house
07.01.06 - Other houses
07.11.11 - Highways without lines or dividers; intersections (roads) without lines or dividers; Roads without lines or dividers; Streets without lines or dividers
09.03.02 - Coveralls; Exercise clothes, shorts; Gym shorts; Jeans; Knickers; Overalls; Overalls; Pants; Shorts; Slacks; Sweatpants; Trousers
09.03.07 - T-shirts
09.03.12 - Gloves, golf; Gloves, winter; Gloves, Work; Holders, pot; Mittens; Work gloves
09.05.01 - Caps, including visors, military caps and baseball caps
09.07.01 - Boots, hiking; Boots, rain and snow; Boots, western (cowboy); Hiking boots; Waders, wading boats (fishing)
18.15.01 - Stop sign
19.01.04 - Backpacks; Bags, duffel; Duffle bags; Fanny packs; Gym bags; Knapsacks; Packs, back
22.03.24 - Bells, hand; Hand bells; Single bells

Filing Date: 09/02/2010

Current Basis: 1A

Original Filing Basis: 1A

Owner: (APPLICANT) BEL-O Sales & Service, Inc. CORPORATION ILLINOIS 5909 Cool Sports Road Belleville ILLINOIS 62223

Attorney of Record: Annette P. Heller

Description of Mark: The color(s) blue, black, beige, red, and gold is/are claimed as a feature of the mark. The mark consists of a mascot costume, which involves a blue uniform with "BEL-O" written on the chest in red letters bordered in white, with a red bell graphic to the left of "BEL-O"; a blue hat with a red bell on it; a smiling face; black boots; a gold belt; black gloves; and a backpack.

Type of Mark: SERVICE MARK

Register: PRINCIPAL

Live/Dead Indicator: DEAD

SiteNo: 3520