B E N
Serial Number: 86023475
Word Mark: B E N
Goods and Services: IC 035. US 100 101 102. G & S: providing access to computer systems and databases used through an online portal to determine the cost and effective media value of a product placement, in order to choose the budget, channel mix and placement opportunities for planning purposes; advertising, marketing and publicity services, namely, promoting the goods, services and brand identity of others through placement opportunities in television, film, radio, print, audio, video, digital and on-line media; providing access to placement opportunities and facilitating and coordinating placements; promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with celebrities and entertainment events; providing comprehensive metrics and reports to clients to enable them to track performance and effectiveness of advertising and product placement based on data from third-party data providers; providing analysis of reports of advertising and product placement performance and effectiveness
Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS
Design Search Code: 26.17.01 - Bands, straight; Bars, straight; Lines, straight; Straight line(s), band(s) or bar(s)
26.17.04 - Bands, vertical; Bars, vertical; Lines, vertical; Vertical line(s), band(s) or bar(s)
Filing Date: 07/30/2013
Current Basis: 1B
Original Filing Basis: 1B
Description of Mark: Color is not claimed as a feature of the mark. The mark consists of Capital letters B and E and N separated by short straight vertical lines that are slightly longer than the height of the letters.
Type of Mark: SERVICE MARK
Register: PRINCIPAL
Live/Dead Indicator: LIVE
SiteNo: 25