Serial Number: 78365374

Reg Number: 3077510

Word Mark: AUTENTICO ESTILO MEXICANO SANTITAS AUTHENTIC MEXICAN STYLE

Translation: The English translation of SANTITAS and AUTENTICO ESTILO MEXICANO is "LITTLE FEMALE SAINTS" and "AUTHENTIC MEXICAN STYLE".

Goods and Services: IC 030. US 046. G & S: Corn-based snack foods, namely, tortilla chips. FIRST USE: 20040201. FIRST USE IN COMMERCE: 20040201

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 01.05.04 - Sun with rays but neither partially exposed nor with facial features
01.15.03 - Fire (flames), other than emanating from objects, words, numbers, fireplaces or candles; Flames, other than flames emanating from objects, words, numbers, fireplaces or candles
01.15.15 - Fire (flames), emanating from objects, words or numbers
02.03.06 - Mexican women; Spaniards (women); Women, Spaniards or Mexicans
02.03.18 - Flowers (women wearing in hair); Ribbons (women wearing in hair); Women wearing ribbons or flowers in their hair
07.13.02 - Advertising, signs, alone; Street signs not attached to a support
11.03.14 - Bake pans; Casserole dishes; Cupcake pans; Dishes, baking; Muffin pans; Pans, baking; Pie pans
26.01.03 - Circles, incomplete (more than semi-circles); Incomplete circles (more than semi-circles)
26.01.07 - Circles with a decorative border, including scalloped, ruffled and zig-zag edges
26.01.08 - Circles having letters or numerals as a border; Circles having punctuation as a border; Letters, numerals or punctuation forming or bordering the perimeter of a circle
26.11.07 - Rectangles with a decorative border, including scalloped, ruffled and zig-zag edges
26.17.25 - Other lines, bands or bars

Filing Date: 02/10/2004

Current Basis: 1A

Original Filing Basis: 1B

Owner: (REGISTRANT) Frito-Lay North America, Inc. CORPORATION DELAWARE 7701 Legacy Drive Plano TEXAS 75024

Attorney of Record: JOSEPH J. FERRETTI

Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "AUTENTICO ESTILO MEXICANO" and "AUTHENTIC MEXICAN STYLE" APART FROM THE MARK AS SHOWN

Description of Mark: Color is not claimed as a feature of the mark.

Type of Mark: TRADEMARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

Prior Registrations: 1408752

SiteNo: 77256