Serial Number: 85772452

Word Mark: AMERICAN MARKETING ASSOCIATION AMA PCM PROFESSIONAL CERTIFIED MARKETER

Goods and Services: IC B . US B . G & S: Marketing and advertising services for others, namely, providing marketing advice, programs and campaigns, and promotional, advertising, sales, and presentation materials in print and electronic media; business marketing consulting services for others; conducting seminars, workshops, and courses in the field of marketing; strategic marketing services, namely marketing fundamentals, marketing planning, and marketing analysis; marketplace targeting, namely, analysis of consumer behavior, business to business marketing, global marketing, segmentation of targeting and positioning, market research; providing advice regarding branding and packaging for goods and services, pricing concepts and methods, supply chain and channel management, retail and multichannel marketing, integrated marketing communications, advertising, public relations, and sales promotion, direct marketing and customer relationship management, interactive marketing, social media, personal selling and sales management; evaluation of marketing metrics and results. FIRST USE: 20120501. FIRST USE IN COMMERCE: 20120501

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 26.11.21 - Rectangles that are completely or partially shaded
26.17.01 - Bands, straight; Bars, straight; Lines, straight; Straight line(s), band(s) or bar(s)
26.17.08 - Band, one (geometric); Bar, one; Line, one; One line, band, bar or angle

Filing Date: 11/06/2012

Current Basis: 1A

Original Filing Basis: 1A

Owner: (APPLICANT) American Marketing Association CORPORATION ILLINOIS Suite 5800 311 S. Wacker Drive Chicago ILLINOIS 60606

Attorney of Record: Susan Meyer

Description of Mark: Color is not claimed as a feature of the mark. The mark consists of the words AMERICAN MARKETING ASSOCIATION in small sans serif font across the top of a rectangle with rounded corners; inside the rectangle appear the large letters AMA and a dividing line and then the letters PCM; under the rectangle appear the words PROFESSIONAL CERTIFIED MARKETER in small san serif font.

Type of Mark: CERTIFICATION MARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

Prior Registrations: 2801535;3376701

SiteNo: 86339