Serial Number: 85772205

Word Mark: AMA MARKETER'S TOOLKIT AMERICAN MARKETING ASSOCIATION

Goods and Services: IC 016. US 002 005 022 023 029 037 038 050. G & S: Blank forms; Business forms; Educational publications, namely, training manuals in the field of marketing, advertising, branding, communication in marketing, lead generation, mobile marketing, social media marketing, website development for marketers; Educational publications, namely, Surveys, scorecards, assessment forms and tools, budgets, evaluations, tracking forms, planning forms, templates, checklists, schedules, prioritization tools, form policies and guidelines, analysis tools, audit forms, marketing objectives in the fields of marketing, advertising, branding, communication in marketing, lead generation, mobile marketing, social media marketing, website development for marketers; Partially printed forms; Printed forms; Publications, namely, brochures, booklets, and teaching materials in the field of marketing, advertising, branding, communication in marketing, lead generation, mobile marketing, social media marketing, website development for marketers; Publications, namely, Surveys, scorecards, assessment forms and tools, budgets, evaluations, tracking forms, planning forms, templates, checklists, schedules, prioritization tools, form policies and guidelines, analysis tools, audit forms, marketing objectives in the fields of marketing, advertising, branding, communication in marketing, lead generation, mobile marketing, social media marketing, website development for marketers; Quick reference pocket guides in the field of marketing, advertising, branding, communication in marketing, lead generation, mobile marketing, social media marketing, website development for marketers. FIRST USE: 20110824. FIRST USE IN COMMERCE: 20110824

Mark Drawing Code: (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code: 14.03.02 - Bolts; Fasteners, bolts; Fasteners, nails; Fasteners, screws; Nails (hardware); Nuts (hardware); Rivets; Screws; Tacks, thumb; Thumbtacks
26.11.02 - Plain single line rectangles; Rectangles (single line)
27.03.05 - Objects forming letters or numerals

Filing Date: 11/06/2012

Current Basis: 1A

Original Filing Basis: 1A

Owner: (APPLICANT) American Marketing Association CORPORATION ILLINOIS Suite 5800 311 S Wacker Drive Chicago ILLINOIS 60606

Attorney of Record: Susan Meyer

Description of Mark: Color is not claimed as a feature of the mark. The mark consists of the words "AMA Marketer's" in medium sized sans serif font appearing left justified above the word "toolkit" in large san serif font with the first "o" being a six-sided nut and the words "American Marketing Association" appearing in small sans serif font below and right justified; all words appear in an rectangle with rounded corners which rectangle appears left centered in a larger rectangle with a horizontal line bisecting the outside rectangle behind the one with the words and there are several lines below the middle angled in random directions; there is a small six-sided nut slightly above and to the left of a larger six-sided nut in the lower right hand corner of the outside rectangle.

Type of Mark: TRADEMARK

Register: PRINCIPAL

Live/Dead Indicator: LIVE

SiteNo: 18613