AFFINITY GAMING A-PLAY CLUB
Serial Number: 85600535
Reg Number: 4263765
Word Mark: AFFINITY GAMING A-PLAY CLUB
Goods and Services: IC 035. US 100 101 102. G & S: Customer loyalty services, namely, administration of customer loyalty programs featuring loyalty coupons and loyalty points that provide casino benefits to reward repeat customers. FIRST USE: 20110909. FIRST USE IN COMMERCE: 20110909
Mark Drawing Code: (5) WORDS, LETTERS, AND/OR NUMBERS IN STYLIZED FORM
Filing Date: 04/17/2012
Current Basis: 1A
Original Filing Basis: 1A
Disclaimer: NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "GAMING" AND "CLUB" APART FROM THE MARK AS SHOWN
Description of Mark: The color(s) black and gold is/are claimed as a feature of the mark. The mark consists of the stylized wording "AFFINITY GAMING A-PLAY CLUB" with the words "AFFINITY GAMING" in gold, the word "A-PLAY" in black with gold on the bottom of one side of the letter "A" and on the bottom end of the letter "Y", and the word "CLUB" in gold.
Type of Mark: SERVICE MARK
Register: PRINCIPAL
Live/Dead Indicator: LIVE
Prior Registrations: 4117625;4153626;4153627
SiteNo: 21198